Let's ignite America's progressive streak by making and supporting work that builds confidence and excitement in a healthy, resilient future. That is a future where we are still in touch with what we consume. This original series of prints and merchandise, illustrated and designed by Joe Wirtheim, has a passion for empowerment and doing.

Wirtheim’s purpose is to dramatize the struggle to humanize the future, to assuage anxieties of the future and lend purpose to being an American consumer. 

The posters and signs of the V.G.o.T. collection are inspired by life in Portland, Oregon—and America’s history of progress while overcoming hardship. Wirtheim’s vision for the VGoT project is one where the joy and hopeful vision of a World’s Fair meets the practical, everybody-pitch-in, nature of America’s war-era Victory Garden movement. The Victory Garden of Tomorrow, is a call to imagine a future where things like fresh foods, vegetable gardens, canning, home-cooked meals and community are still part of 21st century America.

Today, our goods are made in the United States, mostly Oregon. And here at the Portland studio, we fulfill your demand by packing and shipping orders right here, in-house, carefully and with attention to detail.